As our International Head of Performance Marketing (m/f/x)
you will be responsible for setting the performance marketing strategy and executing the campaigns with your team across all relevant performance channels for our two brands fitvia & bellavia
. With a strong focus on sales campaigns you are eager to lift our two brands to a new level throughout our European markets (DACH, Italy, France, Spain, Poland).
- In your eyes, performance marketing means more than just mere numbers. You understand our target groups and you have an overarching view on all single touch points of a customer journey. You watch out for trends and pay close attention to the competition.
- You develop the performance marketing strategy as well as approaches towards optimization with a hands-on mentality. You are a master of ROI optimization for every single of your channels, collaborating closely with our Organic Social and Influencer Marketing Teams to utilize the full potential of every country.
- You are responsible for the multi channel marketing (Paid Social Media Marketing, SEA, Display Advertising etc.) and push forward any performance-oriented activities.
- You have responsibility over the performance marketing budget and you make sure that every investment benefits our goals and growth. Reporting is a piece of key for you because you understand and love numbers.
- With a strong sense of guidance you are eager to build & develop the Performance Marketing Team to the next Hero-Department.